The Trusted Executive: Nine Leadership Habits that Inspire Results, Relationships and Reputation

The Trusted Executive helps leaders deliver outstanding results, create inspiring relationships and provide a positive contribution through the power of trustworthy leadership.

In the shifting world of business, affected by trends involving robotics, AI, data privacy, the #metoo movement, climate crisis, employment rights and income inequality, trust and truthfulness have become the agenda. But how can business leaders and executives build trust in an untrusting world?

The Trusted Executive, gives leaders the tools to build trust by focusing on ability, integrity and benevolence.

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Awards

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'The Trusted Executive' shortlisted for CMI Management Book of the Year 2017
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Vistage 'Club 50' Speaker Award
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'Force for Good' shortlisted for Leadership Book of the Year Award 2024
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Vistage Chair Excellence Award 2017
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'Force for Good' winner of Relocate Think Global People Book of the Year 2025
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Vistage Chair Excellence Award 2016
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Aston Business School DBA Research Prize 2014

The Nine Habits of Trust Model

The Nine Habits of Trust model, developed through six years of research at Aston Business School, is the only academically verified behavioral framework for building trust in leadership. Grounded in the three pillars of ability, integrity, and benevolence, it demonstrates that Trustworthiness = ability x integrity x benevolence. To succeed, leaders must strengthen all nine habits in parallel, as any blind spots create a trust deficit and limit their capacity to build high-trust teams and organizations that deliver results, relationships, and reputation.

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Jane Frost

Jane

This inspiring book sets out a leader's individual responsibility for driving the actions that create organizational trust. The measures John Blakey recommends are highly practical and well within the capability of all business leaders who are determined to leave a positive legacy.
Jane Frost CBE

CEO, Market Research Society

Paul Kehoe

Paul

What this bold and thought-provoking book shows is that there is an urgent need to re-build trust through developing leaders that don't just 'talk the talk', but who also 'walk the talk'.
Paul Kehoe

Former CEO, Birmingham Airport

James Rouse

James

This book is a must-read for all business leaders who believe that trust is inherently right, strategic and necessary for success.
James Rouse

Vistage Board Chair and former CEO, Arrhythmia Research Technology

The Trusted Executive Resources

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How can I build trust as a leader?
Trust And Inspire: A Mantra For Modern Leadership
What is trust and why does it matter?
Who Wants To Be A CEO In The Pandemic-Shifted World?
What are the three pillars that inspire trust in a leader?
Measuring Trust Using The Leadership Trust Index
Why we Need to Develop Trust in Organisations
Trust: What Gets Measured Gets Done

Want to work together?

Ready to get started? Reach out to John today! Contact John’s team for inquiries, collaborations, or just to say hello.