B the change.

Executive coaching to 
help ambitious CEOs thrive as purpose-driven leaders.

The Force for Good executive coaching programme - led by Dr. John Blakey - will give you the skills and mindset to navigate the world of business, while having a positive impact on your organisation, community, and the world.

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John

About Dr John Blakey

Dr John Blakey is the UK's leading CEO executive coach and author of three seminal coaching books, Force for Good, The Trusted Executive, and Challenging Coaching.

His coaching clients range from the CEOs of FTSE 100 companies, high profile public servants and the UK's most successful entrepreneurs to the leaders of gold-medal winning Team GB Olympic squads, premiership football clubs and England cricket. A thought-leader on trust and purpose-driven leadership, John’s expertise has been featured in Forbes, BBC News, HuffPost, The Sunday Times and podcasts globally.

Inside each leader is a force for good and a force for bad, which one wins? The one you feed.

As more and more organisations become purpose-driven and commit to the triple bottom line of profit, people, and planet, leaders need to practice a new set of  behaviours to stay motivated, authentic, resilient, and successful.

Extract from Force for good, by

Dr. John Blakey

Download your free self-assessment questionnaire

Enter your email address to download this unique tool and assess your leadership style against The Up, The In, and The Out model for purpose-driven leadership.

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John Blakey Round 2 (2 of 13)
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A model for purpose-driven leadership

The Force for Good executive coaching programme helps progressive B Corp leaders thrive using the UP, IN, and OUT of purpose driven-leadership.

The UP

Helping you serve your higher calling.

The IN

Helping you stay motivated and resilient.

The OUT

Helping you bring your followers with you.
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John Blakey Round 2 (4 of 13)
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Programme options

Bronze

You’ll get:

  • 12-month CEO executive coaching programme
  • Free access to Force for Good, The Trusted Executive, and Challenging Coaching resources
  • 3 x Force for Good networking dinners

Silver

You’ll get:

  • 12-month CEO executive coaching programme
  • Free access to Force for Good, The Trusted Executive, and Challenging Coaching resources
  • Keynote session or workshop with your leadership team
  • 3 x Force for Good networking dinners

Gold

You’ll get:

  • Dr John Blakey as your Non-Executive Director'
  • 12-month CEO executive coaching programme
  • Free access to Force for Good, The Trusted Executive, and Challenging Coaching resources
  • Keynote session or workshop with your leadership team
  • 3 x Force for Good networking dinners

Books by Dr John Blakey 

books

Trusted by Purpose-Driven CEOs

uk sport
staffordshire county council
tu vida
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Ingrid Riddervold Lorange

Ingrid

John has built my confidence as a female leader operating in a male environment; building my strengths and delivering fantastic results whilst staying true to my personal values.
Ingrid Lorange

CEO, Global Shared Services, Telenor

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Paul

John helped me grow into a CEO role in CGI. For me, it was important to learn how to navigate successfully through complex and cross-cultural political challenges.
Paul Schuyt

CEO, Levi9

David Stickland, CFO, Avania-1

David

John is great listener who really
probes to ask the right questions,
keeping me accountable and
applying pressure where needed to 
very effectively add value through 
coaching.
David Stickland

CFO, Avania

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Charlotte

John helped me navigate 
successfully through particularly 
challenging times. He is always 
insightful and challenging. He will 
open your eyes to new possibilities 
through his lively and creative
thinking.

 

Charlotte Stromberg

Former CEO, Nordics, Jones Lang LaSalle

Latest insights

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Want to work together?

Ready to get started? Reach out to John today! Contact John’s team for inquiries, collaborations, or just to say hello.

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Join a community of Force Multipliers

You don’t just coach - you create change. The Coaching Circle is where ambitious, purpose-led coaches come together to elevate their credibility, expand their impact, and move from mid-level influence to boardroom transformation. 

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